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01 05

The task.

As the lead designer for mobile team I got a chance to work on all aspects of the app. I introduced new features like Scan a Business Card, Bulk Upload of Contacts, Redeem a Coupon, and Quick Campaign. This improved our customers reach and speed.

I did a lot of testing and improving of the existing components of the app as well. I redesigned the reporting portal and designed the new cross platform editor. This improved our customers ability to create emails on the fly and find insights in their data.

01 05

The design.

I work on both iOS and Android platforms and their respective tablets. I create flows and write annotations and upload to Zeplin to facilitate communication with development.

03 05

iPhone App

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04 05

Adoption

"The app's rating went from a 2.3 to a 4.7. We also created a feedback loop to open communication with our users."

iTunes
05 05

The results.

Data was tracked an analyzed through MixPanel. I created certain funnels to measure behavior. Funnels track how many users perform a sequence of events.

4.7

App store rating

50K

Monthly Active Users (iOS)

1.2M

Monthly Active Sessions
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NSDesigns

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